Press & Media

ALPHAFEM in the Press

ALPHAFEM is India's first motorcycle apparel brand built exclusively for women riders. We're on a mission to make high-performance, women-specific riding gear accessible to every woman who rides.

Brand Story in Brief

ALPHAFEM was founded to solve a problem every woman rider knows: motorcycle gear is made for men. ALPHAFEM changed that by designing riding jerseys and performance apparel from scratch — for women's proportions, women's riding styles, and women's tastes. Based in India. Made for Indian roads. Built by women who ride.

Key Facts

  • Industry: Women's Motorcycle Apparel
  • Founded: India
  • Products: Women's full-sleeve riding jerseys, performance riding apparel
  • Price Range: ₹1,899–₹2,199
  • Availability: Online exclusively via alphafem.store
  • Shipping: Free within India
  • Community: Alpha Tribe — women riders across India
  • Social: @alphafem_official (Instagram) | AlphaFemOfficial (Facebook)

Our Story for Journalists

India's motorcycle market has historically been dominated by men — the gear, the marketing, the culture. ALPHAFEM arrived to challenge that status quo. By creating riding apparel designed specifically for women's bodies, riding styles, and aesthetics, ALPHAFEM is building a community of fearless women riders who are rewriting the rules of the road.

The brand's Alpha Tribe — a growing network of women riders from Bangalore, Gurgaon, Srinagar, and beyond — is proof that Indian women's motorcycling is not a niche. It's a movement.

Press Contact

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Download Brand Assets

Logos, product images, brand guidelines, and founder photos available for press use. Contact us to request the media kit.